For over 30 years the McCashin family have been doing things their own way in order to produce a range of exquisitely crafted ciders manufactured wholly from natural ingredients. To help promote the Rochdale cider launch into the Australian market we created a range of point of sale items that were Simple, Grounded and Honest.
Our Melbourne made “picker inspired” apron is made of 12oz cotton canvas and finished with genuine leather press stud straps. Solid hardwood apple crates with custom colour metal brackets were produced locally and served as display purpose on bars and tables. Half dipped galvanised pails gave an honest yet contemporary feel for the brand within key venues.